A crafted Beverage Label Design that looks as good as it tastes.
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A Beverage Label is usually a piece of paper, plastic film, metal, or other material affixed to a container or product, on which is printed to showcase the brand and provide information about the product.
Labels have many uses, including promotion and providing information on a product’s origin, manufacturer (e.g., brand name), use, shelf-life and disposal, some or all of which may be governed by legislation such as that for food in the UK or United States. Methods of production and attachment to packaging are many and various and may also be subject to internationally recognised standards. In many countries, hazardous products such as poisons or flammable liquids must have a warning label.
Labels may be used for any combination of identification, information, warning, instructions for use, environmental advice or advertising. They may be stickers, permanent or temporary labels or printed packaging.
Permanent product identification by a label is commonplace; labels need to remain secure throughout the life of the product. For example, a VIN plate on an automobile must be resistant to heat, oils and tampering; similarly, a food label must endure until the food has been used. Removable product labels need to bond until they are removed. For example, a label on a new refrigerator has installation, usage and environmental information: the label needs to be able to be removed cleanly and easily from the unit once installed.
Labels for food and beverages typically include critical information pertinent to the contents or ingredients used in a product, and may also call out to certain allergy risks such as the presence of gluten or soy. The FDA also provides standards to regulate the information provided on the labels and packaging of wine and spirits. These labels include information like brand name, class and type designation, and alcohol content.